Privacy Policy

Privacy Policy

Effective date: January 1, 2025. This Privacy Policy explains how Etupi (the operator of etupi.com, referred to herein as “Etupi,” “we,” “us,” or “our”) collects, uses, discloses, and protects information about you when you visit or interact with the Site. By accessing or using the Site, you acknowledge that you have read and understood this Policy.

Information We Collect

We collect information to provide, improve, and personalize our services. The categories of data we collect include:

  • Personal data you provide directly: name, email address, postal address, payment details, account credentials, and any other information you submit when you register, subscribe, make a purchase, request support, or communicate with us.
  • Usage data: information about how you use the Site, including pages viewed, features used, time and date of access, clickstreams, and interaction history.
  • Technical data: device type, operating system, browser type, language preferences, IP address, unique device identifiers, and other diagnostic data collected through your devices.
  • Location data: approximate location derived from IP address or provided by you.

How We Collect Information

We collect information through direct interactions, automated technologies, and third-party sources:

  • Direct interactions: when you create an account, engage with customer support, fill out forms, or make transactions.
  • Automated technologies: cookies, web beacons, device fingerprints, server logs, and analytics tools that track activities on the Site.
  • Third-party sources: service providers, partners, advertisers, and analytics providers, where permissible by law, to enhance our services and deliver a more relevant experience.

Log Files

To maintain and improve the Site, we automatically collect certain information when you visit or use the Site. This includes:

  • Browser type and language
  • Operating system and device identifiers
  • Referring and exit pages, and URLs
  • Timestamp information and error logs
  • Pages visited and actions taken on the Site
  • Internet Protocol (IP) address and approximate geolocation

We use this data for security, troubleshooting, analytics, and to improve the user experience. Retention of log files is aligned with applicable law and internal retention policies.

Cookies and Tracking Technologies

We use cookies and similar technologies to operate, analyze, and enhance the Site. These technologies help us:

  • Remember your preferences, login status, and session data
  • Analyze site usage and performance
  • Deliver and measure advertising and content relevance

Categories of cookies we may deploy include:

  • Essential cookies: essential for core Site functionality
  • Analytics cookies: collect information about how visitors use the Site
  • Functional cookies: remember choices you make
  • Advertising cookies: used to deliver targeted advertising

You can manage or disable cookies through your browser settings, or via any opt-out options we provide. Note that disabling certain cookies may limit your access to some Site features.

Third-Party Advertising

We may engage third-party advertising partners to display ads on the Site or across other websites. These partners may use cookies and other tracking technologies to collect information about your online activities over time and across different sites. This information may be used to deliver personalized advertising based on your interests. Etupi does not control the data collection practices of these third parties. You can opt out of interest-based advertising through the networks and resources they provide (for example, industry opt-out programs). You may also adjust your browser settings to block cookies or use privacy-focused browser extensions. For more information on available opt-out options, you can visit networks such as the Network Advertising Initiative or the Digital Advertising Alliance, or your regional equivalents.

Children's Privacy

Etupi does not knowingly collect personal information from children under the age of 16. If you are a parent or guardian and believe your child has provided information to us without your consent, please contact us so we can remove that information promptly and securely from our systems. If we become aware that a child under 16 has provided personal data without verifiable parental consent, we will take steps to delete such information.

Your Rights and Choices

Depending on your jurisdiction, you may have rights regarding your personal information, including the right to access, correct, delete, restrict processing, or objection to processing. You may also have the right to data portability. To exercise these rights, please contact us at [email protected] or through the Site’s contact options. We will respond in a timely manner and in accordance with applicable law.

Data Security

We implement appropriate technical and organizational measures designed to protect your information from unauthorized access, disclosure, alteration, or destruction. These measures include access controls, encryption, secure transmission, and routine security assessments. However, no security system is absolute, and we cannot guarantee the absolute security of your data.

Data Retention

We retain personal data only for as long as necessary to fulfill the purposes described in this Policy, to comply with legal obligations, or to resolve disputes. When data is no longer needed, we securely delete or anonymize it in accordance with our retention schedules.

International Transfers

When you access the Site from outside your home region, your information may be transferred to and processed in jurisdictions with different data protection laws. We implement appropriate safeguards, such as standard contractual clauses, to protect your information in these transfers and to maintain consistent data protection practices.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or regulatory requirements. When material changes occur, we will provide notice and update the effective date at the top of this page. We encourage you to review the Policy periodically.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

  • Email: [email protected]
  • Alternatively, you may reach us through the Site's Contact page.